Combine auto parts marketing with maintenance industry

 

Combining the management of the auto parts distribution industry with the management of the auto repair industry. In the process of implementing the industry management of auto parts distribution, we not only manage according to the characteristics of the distribution industry, but also specially plan to use the advantages of the city's industry management to make the auto parts distribution industry. The management and the management of the automobile maintenance industry are organically combined, and the close relationship between the common nature is used to form an inseparable situation of mutual benefit. After implementing the management of the parts distribution industry, we will include all parts distribution companies in the city into the scope of the maintenance industry cooperation zone, so that the parts distribution and maintenance companies in each cooperation area will work together and implement joint management. In this way, the supply and demand sides of auto parts meet directly and establish a linkage relationship.

For many years, the auto parts market has been under the guidance of the planned economy as the mainstay and market regulation as the supplementary policy. At present, the number of collective and individual auto parts stores far exceeds that of state-owned stores. Looking at the situation in Heilongjiang Province alone, there are more than 400 auto parts stores in the province, but there are only more than 100 real state-owned enterprises. The coverage of state-owned stores is also quite limited, and the sales of state-owned stores are less than one-third of the province’s total sales. , The status and role of the main company has not been fully reflected. With the development of the economic situation, market competition will become more intense, and state-owned companies are facing severe challenges. So, what attitude should the main company take to meet the challenge, continuously enhance its competitiveness, and improve its economic status? We believe that to achieve this goal, state-owned companies should gradually develop towards wholesalers and agents.

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