Enhance the brand image of Great Wall Lubricants and show the strong technical strength of the Great Wall brand

 

With the process of economic globalization, any company must integrate into a certain value chain in order to survive and develop. Lubricating oil is also a special consumer product. Incorporating the value chain of the automobile service industry will help its value increase. Win a broader market space. In the face of future development, Sinopec Lubricants has decisively implemented a major transformation from a manufacturer to a service provider. One day after entering the automobile service industry, Great Wall Lubricants officially opened its first automobile service center in Xueyuan Road, Haidian District. This is a new initiative of Great Wall to expand new business space. In this entry into the field of automobile service, Great Wall Lubricant Company invites senior experts specializing in international automobile maintenance at home and abroad to join, hire professional technicians with high salaries, and integrate development with the goal of automobile maintenance ** brand, and fully expand new business. And formulate professional and fast smile satisfaction standards, and strive to let consumers fully feel the joy of swift maintenance of vehicles, and reduce the trouble and inconvenience caused by long-term maintenance.

It is reported that following the Xueyuan Road store, Great Wall Lubricant Company intends to spread the automobile maintenance chain network in Beijing in the form of a variety of flexible stores such as a community-based market-type supermarket, and strive to evenly distribute ten direct-operated stores within the Fifth Ring Road of Beijing by the end of the year. After the year, we will gradually establish more service providers in the capital cities of municipalities directly under the Central Government. To meet the needs of the market and users, Great Wall Lubricant Sales Branch proposed to transform from a manufacturer to a manufacturing service provider and strengthen the terminal The two major marketing strategies of network construction. To this end, Great Wall Lubricant Sales Technical Service Center launched a one-to-one service 100% return visit to key customers and Great Wall Star gas stations. The aim is to enhance the brand image of Great Wall Lubricants through such activities, show the strong technical strength and professional background of the Great Wall brand, and at the same time make technology a magic weapon for attracting dealers to win users in the marketing war. Taking effective technical measures, meeting end-of-use technical support as the forerunner, conducting in-depth technical exchanges and cooperation with distributors, providing all-round technical support and better services than competitors is the key to service success.

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